Do You Believe That All Management Companies Are Created Equal?
The variance in profitability of facilities in the same marketplace is unequivocal proof that they are not. When you turn your asset over to a self storage management company to operate, your fiscal exposure as on owner does not change. Therefore, it is critical that you retain a company who will manage your asset as you would manage your asset. Sterling Self Storage Management Services has built its reputation by looking out for the best interest of its clients. Our “fiduciary” approach to mini storage management has set Sterling apart from the masses.
Sterling Storage Management Services offers full service storage management; however, we can customize a program to address your specific needs by singling out specific services you are interested in. When choosing our full service management, Sterling Storage Management handles all aspects of the project: operations, policy/procedures, hiring, training, on-site supervision, and repairs; additionally, Sterling Storage Management handles A/R, A/P, GL functions including P&L and Balance Sheets, and budgeting.
When Sterling assumes responsibility for a Mini Storage facility, it first completes an in-depth Marketing Analysis of the competition. This analysis includes a Rate Survey and a recommended rate by unit size of the subject facility. Once the rates have been established, Sterling Storage Management then produces an Operating Budget, Storage Management Plan, and Marketing Plan for ownership approval. Once approved, Sterling Storage Management then assumes full day-to-day storage management responsibilities of the site.
Mini Self Storage daily operations will be supervised by Sterling Storage Management. Sterling will hire, train, and supervise staff for the day-to-day operations of the facility. Sterling will be in constant contact with on-site personnel via personal site visits, telephone and fax. On-site personnel must report and fax daily deposits and computer printouts evidencing income and bank verified deposits slips. Weekly reporting is required that summarizes these daily deposits and facility activity (move-in, move-out, marketing statistics). Monthly reporting and "closing" of the facility activity for the month must be performed, totals in the computer system reset, and reports sent to Sterling. Sterling can also retrieve this data via modem.
Sterling's supervisory staff will perform on-site audits no less than monthly. The available inventory is reconciled to the facility computer (i.e., units with locks on them match rented units in the computer, vacant units match the computer, etc.). Petty cash and change funds are verified, and a general audit of the daily deposits are reviewed. A facility inspection is also performed to review maintenance levels, security procedures, and needed repairs.
Marketing goals and results will be reviewed with the on-site manager. Plans are adjusted based upon input from the managers as to what is working and what is not. New objectives are established or existing ones fine-tuned to achieve maximum results. Rates are reviewed quarterly following the completion of the quarterly rate survey by the on-site personnel. This provides the opportunity to either increase rates or offer additional services to remain on the cutting edge of service versus price in the marketplace.
Accounting will be performed by Sterling's corporate staff utilizing a double entry accounting system. Financials will be published monthly on an accrual basis, with the general ledger reconciled to the on-site Accounts Receivable software.
The following reports will be published:
Careful budgeting, planning, and staff supervision and motivation is critical to achieving pro forma goals; however, the financials become the ultimate measure of performance.
Our Management Fee Includes: